Keeping It Legal and Registering Your Business: Crash Course Business Entrepreneurship #5

Keeping It Legal and Registering Your Business: Crash Course Business Entrepreneurship #5

When will your idea transform from a casual
side-hustle into a full-blown business? Is it when your podcast gets sponsorships,
when your catering company is booked for 5 weekends straight, or when you’ve sold your
100th bottle of Slug-be-Gone? Basically, when do things get REAL? I can’t tell you when you’ll start to
feel like a businessperson, but the world recognizes it when you legally register your
formal business structure. You could be an LLC. Or a C-Corp. Or a B-Corp. Or a Co-op. So many different letters! It can be daunting to move from the abstract
idea stage to the realm of bank accounts, taxes, and liability. Sometimes, it can feel like you’re making
arbitrary decisions, but we’re going to wade through the legalese together. Things are about to get legit. I’m Anna Akana and this is Crash Course
Business: Entrepreneurship. [Theme Music Plays] The legal basics of entrepreneurship aren’t
as flashy as generating ideas or staking out the competition. But think about them like a Choose Your Own
Adventure novel. Choosing a business structure opens up a different
future with unique twists and turns. So buckle up. Legally, you have to register your business. And depending on where you live, your government
might have certain requirements to do that. In the U.S., you register to say a cordial
“what’s up?” to the state and federal government. They need to know you exist so you can get
the licenses and permits you need to do business and — everyone’s favorite topic — pay
your taxes. For you as the owner, and anyone you’re
doing business with, registering can create some legal and financial protection. Specifically, we’re talking about liability
— or the state of being legally responsible for something — and potentially using helpful
tax structures. We’ll talk about a bit of money stuff here,
but check with your government’s commerce, tax, or treasury departments for more details. There are lots of different options to pick
from when you register your business, so it’s time to choose a path. These are most of the U.S. options, but a
lot of countries have similar structures. Let’s jump in. A sole proprietorship is a type of business
that’s owned and run by one person. Think freelance writers, independent landscapers,
or even YouTubers. This is the easiest Choose Your Own Adventure
decision: choosing nothing. If you provide a service or product to someone
by yourself and get paid without registering for any kind of business, you’re considered
a sole proprietorship. But it has some drawbacks. You aren’t considered separate from your
business — you’re personally liable. That means your business money isn’t separate
from your personal assets like your money, car, or house — and your personal assets
could be taken in a lawsuit. Yikes. Raising investment money can be tough because
you can’t sell stock — or shares of ownership in the company. And banks might hesitate to lend money because
they perceive a bigger risk in lending to just one person. Filing taxes as a sole proprietor is pretty
easy. You have what’s called pass-through status,
where profits are passed straight to business owners and are just part of personal taxes,
instead of also being included in the business taxes. Basically, since the business money isn’t
separate from your personal money, you just submit once with a few extra forms. Also, you have to factor in self-employment
taxes, which are explained on The cool thing about a sole-proprietorship
is that your business expenses can be tax write-offs! New computer for work? Write it off! New desk? Write it off! You want to check with an accountant, of course,
but that is a real advantage of owning your own business. A partnership is a way for two or more people
to share ownership of a business, which is great if you don’t want to go it alone,
or for professional groups like attorneys or dentists. All the fun groups. If you choose a partnership, you have to pick
one of three flavors that mostly affect power and liability: General, Limited, and Limited
Liability. In a General Partnership, you and one or more
partners share personal liability and all have an equal say when making decisions. Just like a sole proprietorship, it’s the
easiest choice for partners, but personal liability can be risky. In a Limited Partnership, someone takes on
unlimited liability, so their personal assets can be seized in a legal battle, and they
have to pay self-employment taxes. But they’re the head honcho and own and
run most of the business. The other partners have limited input, but
also limited liability. They’re only responsible for a slice of
the business assets so they’re personally protected from lawsuits. These are often silent business partners…
who are basically just the money. Shhh! In a Limited Liability Partnership, or LLP,
everyone gets limited liability. It’s more work to form than a general partnership,
and gives less protection than fancier business structures. But it does give owners at least SOME liability
protection. No matter the flavor, you’ll have an easier
time raising money in a partnership than alone, since banks might be more willing to lend
to multiple people. And you could get investments if you’re
willing to take on silent partners. Partnerships are also helpful for tax reasons. General partners have pass-through status
for taxes, like a sole proprietorship. Everyone splits the profits through the business,
and deals with their own taxes, including self-employment taxes. Overall, partnerships — especially LPs and
LLPs — are more expensive than sole proprietorships because they need more legal and accounting
help. Now a corporation, sometimes called a C-corp,
is an entity that’s completely separate from its owners. Like a person, a corporation can have profits,
taxes, and liability. The BBC, eBay, and AirBnB are all corporations. Where you incorporate matters for many legal
reasons. In the U.S., for example, lots of people form
their legal entity in Delaware. If you choose the C-corp path, you’re protected
from lawsuits — you aren’t personally liable and have limited liability. Funding is also easier, because corporations
can sell stock to the public. While corporations can borrow from banks,
they typically find it too restrictive and find money other ways. Plus, if stockholders — the people who own
shares of your business — leave or sell their stocks, you can keep chugging along instead
of stopping to restructure. But for all these benefits, you have to be
ready to hustle. Any type of corporation needs a giant pile
of state and federal paperwork to form. They require extensive record-keeping, operational
processes, and annual reports on their activities to the government. C-corps are also expensive to form. And unlike sole proprietors and partnerships,
C-corps pay tax on profits before handing money out to stockholders, who also have to
pay their own taxes, which means a little less profit for each owner. C-corps are also beholden to profit. Their decisions have to be based on what makes
the most profit for stockholders. A benefit corporation, sometimes known as
a B-corp, focuses on social good. Patagonia, Ben & Jerry’s, TOMS, and The
Honest Company follow this path! Like any corporation, B-corps give you lots
of protection with limited liability. And maybe more importantly, this structure
empowers and protects you to make a difference and a profit. B-corps are designed to let the CEO — the
person in charge of the business who may or may not be an owner — make decisions for
social good. Even if those decisions are a little less
profitable, the CEO won’t get in trouble with stockholders. The funding and structure is similar to a
C-corp. But you can also look for impact investing
— people investing money to create a specific social or environmental benefit. It’s still really expensive to incorporate,
and B-corps are taxed the same as C-corps. Plus, to make sure you’re doing social good,
you have to create even more reports for transparency. Get ready for mountains of paperwork! A limited liability company, or LLC, is sort
of a corporation-partnership hybrid. LLCs can have one or more owners. Complexly is an LLC! It’s literally in the name: you have limited
liability. Plus, you can still choose to become a corporation
later if you want — that path is still open. Many startups begin with an LLC because of
the protection and flexibility it has. In fact, this might help you attract investors. LLC stock is privately owned, so being able
to transform into a corporation and eventually sell stock to the public might draw in the
financiers. And like a partnership, you have pass-through
status for taxes, which can be nice, but you still pay self-employment taxes. One risk of choosing this path is when an
owner joins or leaves an LLC, you might be forced to reform. But you can also create a legal agreement
within an LLC to cover ownership transfers. A cooperative, or co-op, is a business owned
by the people using it — like REI or a farming co-op. An elected board of directors runs the co-op,
while every stockholder-slash-owner can vote on the overall direction. So stockholders have a real voice! The main problem is that the wheels of democracy
turn slowly. Stockholders vote on all decisions, which
means that responses to market changes are slower. But in the spirit of equality, each owner
gets precisely one vote and enjoys limited liability. You can generate money for a co-op by selling
stocks, and any profits are distributed among the stockholders. But you might have a hard time getting outside
investment. Traditional banks aren’t super excited about
lending to businesses where their money won’t be guaranteed by one or a few specific owners. And, like a corporation, co-ops have the “double
taxation” treatment for stockholders. And finally [at long last], a nonprofit corporation
is created to do charity, education, religious, literary, or scientific work that isn’t
taxed. Nonprofits include Amnesty International,
Better Business Bureau, or the Foundation to Decrease World Suck. If you choose this path, your work benefits
the public. So nonprofits have tons of paperwork and record-keeping,
operational processes, and must submit an annual report on their activities to the government,
similar to a C-corp. Also, owners are well-protected and have limited
liability. After jumping through some hoops with the
IRS, the government will grant you tax-exempt status, meaning you don’t pay state or federal
taxes on any profits. And there are strict rules on what to do with
any profits you earn — like, you can’t distribute them to stockholders or political campaigns. As for funding, nonprofits are often eligible
for grants — or money given by a government or organization for a specific project. Other people and corporations can also just
give you money so that they can write it off on their taxes. And out of the goodness of their hearts, of
course. Phew. Got all that? We made a handy chart for you too, just in
case! By choosing our business structure, we’re
also thinking about who we want to work with, and what future we see for our business. Let’s go to the Thought Bubble. You do a lot of tutoring online using free
video chat software. But you notice a gap in the market and want
to develop a long-distance tutoring business and potentially a new app. You decide against a business partner, because
you don’t want to share decision-making or profits with anyone, and you couldn’t
find a co-founder with skills that complement yours. But you can’t handle all this tutoring yourself,
so you plan to hire employees! You dig into the legal requirements for how
to pay them, and find some software to help you manage payroll, taxes, and more. It’s starting to look like a REAL business,
so it’s time to choose your own adventure. You might start out as a sole proprietorship. It’s just you and one employee, and you’re
not sure this is a super long-term endeavor. After a couple years, though, you decide to
become an LLC. You’re great at what you do, but some clients
get mean when their grades don’t skyrocket — so you need protection from personal liability. And then… you’re at a crossroads. The future looks promising for generating
a tutoring app, but you’re having trouble getting investors. So you can stick with an LLC or try to transform
into a C-corp. Maybe you decide to stay an LLC, but you get
an unlucky dice roll while generating your app. You spread yourself too thin, and eventually
you can’t support all your tutors and developers. You eventually decide to cut your losses and
call it quits. You had a good run! Or maybe you decide to put in a lot of work
and incorporate, and luckily hit the jackpot: as your app grows, venture capitalists are
clamoring to invest. You’re quickly becoming the premier tutoring
organization in the U.S. and this business might outlive you. Thanks Thought Bubble! There really is no “best” structure because
every business is different, your path might change over time, and success involves grit,
determination, AND luck. We recommend talking to a trustworthy attorney
or tax accountant for specific and nuanced advice, since they’ll know your business
idea inside and out. Once we’ve chosen a legal structure, we
still have to say “what’s up?” to the government so they know we exist. And this means… paperwork. Let’s start with the feds. In the U.S., you need an Employer Identification
Number from the federal government, which will help you with taxes and getting a bank
account. If you open a branch of your business in the
Scottish Highlands or the Bolivian Salt Flats, you’ll need to look at what those countries
require. Next, register your business through your
Secretary of State’s website. There are often small filing fees, and if
that’s a barrier, try to find an advocate at a local Small Business Development Center,
bank, or your state’s Department of Commerce. Someone may know someone who knows a program
to get your fee waived. It never hurts to ask! The worst they can say is no, go away! Then, check in with your local government. Are there requirements to doing business in
your city, like a business license you need to get? And finally, it’s never too early to start
thinking about taxes! Review the requirements for your state and
federal tax reporting. You could use an accountant or DIY software
like TurboTax — depending on your needs. Make a plan. Stick to the plan. File your taxes. So the bottom line is: registering your business
is a big decision, but an exciting one, because you get to define your own path. Where do you see your business going in 5
years? What does success look like? What infrastructure will you need? It’s up to you. Next time, we’ll talk about how to get feedback
before launching our business, and what to do if our idea is falling flat. Thanks for watching Crash Course Business
which is sponsored by Google. And thank you to Thought Cafe for the graphics. If you want to help keep Crash Course free
for everybody, forever, you can join our community on Patreon. And if you want to learn more about how the
U.S. government regulates the economy, check out this video


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