In the common industrial areas each building looks the same – and so do the employers. Anonymous. Cold. No one could have a look behind the facades. They seem to be exchangeable. The building of our employer is placed right within the others. It`s almost not visible – although there are the right potential employees passing on the street. Skilled employees with wanted competencies. Motivated graduates. Hardly needed further talents. But no matter how hard the employer tries – they just don`t recognise him.
His silent “Hello, hello“ is just lost in the great industrial area. But here comes the solution: He involves Personalwerk. And so the process starts: Personalwerk asks the employees about the facts, which make working for the employer attractive and runs an analysis. Now our employer knows how it`s profil looks like and how he need to position himself in order to be attractive for the right candidates. And with our support he is able to show it! Finally candidates are getting insights in the atmosphere and conditions of the company. His employees like to share their positive views to inform about their job.
And the success is visible! In the middle of the metropolis people stop and stare. Delighted candidates would like to start working for our employer. And he greets every new employee with a joyful „hello“. No doubt – this employer is well placed on the market.
And his competitors? They just look at it sadly while our employer celebrates his new appearance and his growth with Personalwerk. We do employer branding.